For today’s businesses, visibility is essential. Most people think of visibility in the online sense at this point, but that’s only one side of the story. Physical visibility is just as important. It’s just as effective for spreading the word about a company and keeping it fresh and relevant in the eyes of the public.
If you’re hoping to draw attention to your company, branded merchandise can help you do just that. Of course, not just any trinkets will do. You have to choose items that people will use and take along with them when they go out. Totes, tumblers, and t-shirts are popular and practical options. Hoodies and phone covers fall into this category too. That being said, if you want to venture outside the box a bit, you might consider joggers like those found at https://www.blankstyle.com/blog/2016/03/best-jogger-pants-2016/.
Which Companies Would Benefit from Customized Joggers?
In truth, almost any type of company could use customized, branded joggers to help spread the word about their products and services. All it takes is buying them in bulk and having your logo emblazoned on them. With so many styles and colors available, you’re sure to find one that fits in with your company culture and color scheme.
You can make them part of your official uniform or give them away as employee and customer appreciation gifts. You could even sell them in your company gift shop if you have one. Take a look at some of the businesses that could use this as part of their marketing strategy.
- Gyms and Fitness Centers – Joggers are standard issue at gyms and fitness centers. Both employees and members routinely wear them. That makes them perfect for company uniforms, promotional items, and pro shop inventory alike.
- Athletic Clubs and Sports Teams – Athletic clubs and sports teams use branded apparel as well, and joggers are a prime choice. They can equip their players, coaches, fans, and anyone else who might be interested with customized joggers.
- Colleges – You’ll constantly see college students wearing joggers on campus. After all, they offer an optimal blend of comfort and style. If a college were to print or embroider its logo on joggers, its students would be sure to buy them. Their family members, friends, and fans of the college would too. For that matter, elementary, middle, and high schools can sell customized joggers to their faculty, students, and families as well.
- Event Planners – Event planners can also use customized joggers for promotional items. They’re great for virtually any type of event from marathons and fall festivals to community outreach programs and beyond. Anyone involved can wear branded apparel, and people who join in the fun can buy it to preserve the memory. Selling customized joggers would be a great way to raise extra money for charity events and outreach programs.
Those are only a few of the possibilities. Businesses in all industries can place their logos on joggers to give away to their employees and clients. They’re fantastic promotional items that people are sure to use and appreciate. When they wear them in public, they’ll essentially be providing free advertising.
Spreading the Word About Your Business
Joggers are incredibly popular right now. You see them everywhere you go. If you use them as part of your marketing strategy, they’re sure to draw attention to your company. Keep in mind that the more people who wear your customized joggers in public, the more people are bound to see them and take notice. They’ll take your visibility to entirely new levels.